Terms of Service
Last updated November 11, 2026
These terms are the agreement between you and Word of Mouth (womobrand.com) when you use the site, as a business or as a creator. By making an account, sending a sponsorship or accepting one, you agree to them. Please also read our Privacy Policy.
What Word of Mouth does
Local businesses sponsor local creators: the business gives a meal, product or experience, and the creator visits and posts about it. We help both sides find each other, set up the visit, chat, and confirm the post. Businesses and creators make their own agreement with each other through the site. Creators are independent, not our employees or the business's.
Who can use it
- You must be 18 or older.
- Give us true, current information, and keep your account to yourself.
- If you sign up for a business, you confirm you're allowed to act for it.
- We review creator applications and may approve or decline them.
If you're a business
- Give what you offered. The offer has to match what the creator saw when they accepted.
- Be ready at the visit time and treat creators respectfully. Tap "They're here" when they arrive.
- Review the post when it's live. If you don't respond within 72 hours, the post counts as approved.
- You're responsible for your venue, your products, and following the laws that apply to your business.
If you're a creator
- Show up at the time you accepted, or reschedule ahead of time through the site.
- Post what you agreed to, by the date agreed, and keep it up for at least 30 days.
- Disclose the sponsorship. A free meal or product counts as payment under FTC rules, so label sponsored posts clearly (like "#ad" or "Gifted by @business", or Instagram's Paid partnership label), and follow each platform's rules.
- Post only content you made and have the right to share, and be honest about your experience.
- No-shows: after 3 no-shows, you can't take new sponsorships for 30 days.
- You're responsible for any taxes on what you receive. Free meals and products can count as income.
Who owns the posts
Creators own their posts. By posting for a sponsorship, the creator lets the business reshare or repost it on the business's own social accounts and website, with credit. Running the post as a paid ad needs usage rights, which the business adds when it books. Creators also let Word of Mouth show the post on the site and in our own marketing, with credit.
Keep it on Word of Mouth
Chat and arrange sponsorships through the site, so reminders, check-ins and help with problems all work. We hide phone numbers and emails in chats and may flag or pause accounts that try to move people off the site.
Fees and payments
Right now Word of Mouth is free for businesses and creators: no booking fee and no subscription. The business's only cost is the meal, product or experience it offers. If we add paid bookings, fees or plans later, we'll show the price before you agree to anything, and those bookings will have their own payment terms.
Texts
By giving us your mobile number, you agree to get texts from Word of Mouth about your account and sponsorships, like sign-in codes, requests, visit reminders, check-ins and chat messages. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for help. Agreeing to texts isn't a condition of buying anything. Carriers aren't responsible for late or missed messages.
Things you can't do
- Break the law, or harass, threaten or discriminate against anyone.
- Post or send anything false, misleading, hateful, sexual or harmful.
- Buy fake followers, likes or views, or misstate your stats.
- Pretend to be someone else, or make accounts for anyone without their permission.
- Scrape the site, mess with how it works, or use it to send spam.
We may remove content or pause or close accounts that break these terms.
Problems between businesses and creators
If something goes wrong, tell us through the booking or by email and we'll help sort it out. We can review what happened and make a call on the booking, but we can't guarantee how a visit or post turns out, or any results like sales or followers.
Closing your account
You can close your account any time (see Delete your data). We can suspend or close accounts that break these terms or put others at risk. Sections that by their nature should continue (like who owns the posts and the limits below) still apply after an account closes.
The legal part
Word of Mouth is provided "as is". We do our best to keep it working and safe, but we don't promise it will always be available or error-free, and we aren't responsible for what businesses or creators do, say or post. To the extent the law allows, we aren't liable for indirect or lost-profit damages, and our total liability is limited to $100 or what you paid us in the last 12 months, whichever is more. You agree to cover our costs if a claim against us comes from your content, your conduct, or your breaking these terms.
These terms are governed by the laws of Illinois. Any dispute goes to the state or federal courts in Cook County, Illinois, unless the law where you live says otherwise.
Changes
If we change these terms, we'll update the date at the top. For big changes, we'll tell you by email or on the site before they apply.
Contact
Questions: ethan@womobrand.com.